Tuesday, February 28, 2012

DIY Artists as Project Managers

Several bands and music artists are opting for the do-it-yourself route to putting out albums, distributing merchandise, touring, and marketing themselves. Cutting out the traditional record label means more money in the pockets of the musicians but it can also mean more money coming out of their pockets. Still, whatever it costs financially, doing things yourself might pay off more in the long run (though it means not having the resources and exposure a label can provide).
Kill Hipsters
Just recently, two well-known bands have announced that they might switch from the traditional model to the DIY model of the music industry once their contracts are up.

Wednesday, February 22, 2012

Developing New Revenue Streams

In the music industry, it has become a bit difficult to sell full albums due to advancements in technology that allow streaming or purchasing of individual songs. Many fans prefer to purchase only the songs they like instead of a full album for $9.99 or more. The dilemma now is how to make up these lost profits and generate more revenue in a time where some physical formats of music are not being sold.
Fearless Records

Record labels have been fully aware of this and have a solution in the form of 360 deals. These deals take a portion of all of the revenue artists generate including that from merchandise and ticket sales. About.com has more information regarding these types of deals.

Saturday, February 11, 2012

Personal Branding

The hardcore band from Ocala, Florida, A Day to Remember, recently teamed up the Make A Wish Foundation. It was the dream of Zak Spang to play on stage with the band. Alternative Press Magazine reports that during a show in New Jersey, his wish came true.

A Day to Remember

A Day to Remember is well known within the rock genre and has played at many famous music festivals like the Warped Tour.  With their upbeat tempos and occasional screaming vocals, the band can be perceived to be a tough, high-energy band.

Saturday, February 4, 2012


Welcome to An Artist’s Interlude, an online resource for artists looking to take the next step in their careers. Information pertaining to marketing, management, distribution, legalities, and other relevant news will be shared through this blog.