Knowing Trade Organizations

RIAA

The Recording Industry Association of America (RIAA) is a well-known organization that works with various artists and recording companies within the music industry. The RIAA has several purposes including certifying sales awards, protecting intellectual property, and conducting market research. It is much different from the American Society of Composers, Authors, and Publishers (ASCAP), which handles various licensing and distribution of royalties.

Developing Stage Presence

In order to get fans excited about music, the artist has to be excited about their music. The perfect way to get others hyped and excited is by developing a stage presence. The way an artist portrays themselves on stage is a direct reflection of who they are and what their music means. An artist that moves around, dances, and is passionate, truly cares about what they are doing and connects with the audience better.

Myspace

Recently, I went to a concert at The Chance Theater to see one of my favorite bands. One of the opening bands couldn’t connect with the audience because they lacked experience performing. It was a little awkward to watch because they didn’t know how to move and bumped into each other. The audience was stiff and unsure of how to react to the music and the overall performance of the band. Even though the band tried to encourage the crowd, it seemed like a forced, unnatural effort. The band needed to calm their nerves, practice, and become comfortable.